Businessmen services and PR company based in Dubai, UAE.
Al Wosool Arabic = To reach a goal English.
Al Wosool helps international companies or entrepreneurs to open new branches or start a business in Dubai so they wanted their logo to represent success, reliability and of course the Emirati culture with a focus on the luxurious part of it.
The main challenge was how to communicate the Emirati culture clearly so that customers all around the world can receive the message behind the logo while keeping it simple and clean !
Navy blue: reliability, authority, trust, knowledge, power, integrity, calm, ideal.
Golden: success, victory, wealth, value, wisdom and authority.